Pricing built to end well

Two ways to run the six-month program, and one plan you keep for as long as you want it. The cost of getting there is temporary — the habits aren't.

Foundations

Six-month program, fully virtual

$299/month
  • Program access & platform
  • Asynchronous coaching & messaging
  • Member community
  • Monthly 1:1 check-in
Book a Free Consultation

Month-to-month billing

For Good

Yes, that's the plan name — that's the point

$199/month
  • Program access & platform
  • Asynchronous coaching & messaging
  • Member community
Unlocked after your program

Ongoing, month-to-month

Months 1–6 Foundations or All-In Higher-touch coaching to build real strength & fat-loss results
Month 7 on For Good · $199/mo Keep the platform, coaching & community — for as long as you want it

Foundations and For Good run month-to-month — pause, switch, or cancel anytime with two weeks' notice. All-In is a 6-month commitment, because it's built to get you off it, not keep you on it.

Curious what actually happens after you sign up? See your first six months, step by step →

Questions people ask before starting

If yours isn't here, ask on your free consultation — there's no wrong question.

Do I need to sign a contract?

Foundations and For Good run month-to-month — pause, switch, or cancel anytime with two weeks' notice, no cancellation fee. All-In is the one exception: it's a 6-month commitment, since it's built as a fast, high-touch push toward your results rather than an ongoing plan.

What happens when my 6 months are up?

You move to For Good at $199/month. Same platform, same coaching access, same community — at less than a third of the All-In price — because the goal was always to get you to a place where you can maintain your results on your own, not to keep you paying for how you got there.

What's the founding member rate?

The first 10 people to join All-In lock in $499/month instead of $999/month, for their one 6-month term. It's a launch offer, not a standing discount — once those 10 spots are filled, or a founding member's six months are up, the rate returns to $999.

What if I've never trained with a coach before?

Most clients start exactly there. Your first session is a movement assessment, not a workout — we build the plan around what your body can do today.

Is nutrition coaching included, and what's the DEXA testing about?

Nutrition guidance is built into every tier through your asynchronous coaching. All-In adds DEXA/DexaFit body composition and RMR testing at the start and end of your program, so your results are measured, not just felt.

What happens on the free consultation?

Twenty minutes, no pressure and no pitch. We talk through your goals, your schedule and your training history, and recommend the tier that fits — even if that's none of them yet.

What happens after I sign up?

Platform setup, testing (if you're All-In), and a 1-hour onboarding session where we build out your actual program. See the full walkthrough on your first six months.

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The best plan is the one that fits the week you actually have — not the one that looks best on paper.

Mathew Trowbridge Founder & Coach

Not sure which tier fits?

Book a free consultation and we'll help you pick — no pressure, no pitch.